How To Impress Bosses In Retail Jobs

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Considering the number of retail jobs available in the market nowadays as well as the plethora of people looking for employment in this sector, you need to be extremely efficient in adding value to the company if you wish to leave a mark and make your presence felt in this industry. There are some jobs in this sector in particular, which bosses absolutely love. This is primarily because these jobs add to the overall economic value of the business if they are performed efficiently and hence employees must be focused on delivering exactly what their bosses need from them. In addition to adding value to the business, these jobs also improve the credibility as well as the lifestyle of the bosses.

When it comes to retail jobs, you may not find the same job titles as those that are prevalent in other sectors. In the retail industry, the jobs are more about your attitude and ability to fulfill specific tasks allotted to you which will directly add to the value of the business. Some of these jobs are very basic while others are strategic. Reliability is something that bosses dig for as they would love an employee who is careful about punctuality and delivers exactly what is expected of him. Presenting new and creative ideas to your bosses about how to attract more customers to the store will definitely improve your image in their eyes. Even if they do not implement your ideas, you will surely be appreciated.

Customer service lies at the heart of any retail industry. It is not only about smiling and being nice to customers, but also involves maintaining your calm and patience and being able to deliver a friendly and at the same time professional persona on a consistent basis. Once customers get to know you, they are bound to come back to the same store and even say some nice things about you. There is no better way to catch the attention of your bosses than to get them to hear about your popularity amongst customers.

You should always concentrate on delivering more than is asked of you. Retail jobs have become so competitive that sometimes just fulfilling the tasks assigned to you is not enough. For instance, you could always turn up early for your job or take up an extra project to demonstrate how committed you are towards adding value to the business. Honesty has become rare in this business and thefts have become very common. You must not resort to any such activities in this industry so that you can build an image of trust with your bosses.

Retail Sales Jobs – How Not To Impress Your Employer In Retail Sales

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Retail sales jobs are of utmost importance to the company that is making the sales. A sales job helps the company make profits as a salesperson acts as a bridge between the manufacturer and the target customer group. In retail sales employment the responsibility is huge. One has to make sure that all goods are properly accounted for and sold. The retail industry is big right now and is generating a huge number of jobs that one can apply for. In retail sales customer service jobs, rather than educational qualifications what one requires is a presence of mind and a charming personality with good interactive skills. A retail salesperson plays an extremely important role as it is his/her duty to make the sales and ensure that all the goods are sold out. Contrary to popular belief a retail salesperson is paid sufficiently and there is enough scope for climbing up the ladder. As there are a large number of employees in retail sales the competition is fierce and you have to stand out and prove yourself to be exceptional in order to achieve the promotion to the next level. A few personality traits such as a pleasant personable appearance, good behavior, people skills are guaranteed to impress the retail sales recruiter.

It is the responsibility of the retail sales employees to decide which items are fast moving off the shelves and must be replaced at all times. These are the items that are the most in demand by customers and must at all times be kept well-stocked. The entire industry is keeping an eye on which products a customer needs and which ones are not selling much. As a retail salesperson your observation skills can help the industry decide which products to up regulate and which to not.

In a retail sales job you are required to possess charm of manner and a pleasant friendly attitude. Your job description will require regular interaction with the general public and it will be your duty to calm down irate customers. To climb to managerial position you need a graduation degree but what matters more is how good you are at your job. Thus retail sales management jobs are much in demand.

If you wish to elevate your position to a higher one there are a few things that you need to not do. The first is you cannot throw attitude while dealing with customers. Any show of temper tantrums is not appreciated. Going overboard to impress your employer and oiling him/her is a strict no-no. Taking rejection of your sales pitch personally will not get you far with your employer either. You need to enjoy what you do and have the right enthusiasm for your job. This will catch your employers eye. Being dull or bored at your job will take you nowhere. Thus with the right kind of attitude you will excel in a retail sales job and have the opportunity to better your position.

Macmall Announces Fantastic Opening Of New Flagship Retail Store

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Six Trends That Will Shape Brazil’s Consumer And Retail Market

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Consumer and retail businesses in Brazil can anticipate a promising future. Employment rates and consumer groups are growing, while political risk, economic uncertainty and inflation continue to stabilize. Overall, the retail market grew by 15.7% in 2009; slightly over the 14% forecast growth. The segments presenting the highest growth were automobiles, at a record 32%, furniture and domestic appliances (25%), clothing and shoes (16%), tobacco and beverages (15.5%) and pharmaceutical and cosmetic items (15%).

Boosted by an increase in the level of salaries and a reduction in unemployment, the retail segment in Brazil avoided the effects of a stronger negative GDP brought about by the reduction in exports and foreign direct investment in the country. The emergence of the C SES level, those who receive a maximum of US$2,700 per month, was and still is one of the main pillars of such growth. This group now receives 46% of all salaries paid, against only 37% in 2003.

The rise of Brazil retail market

Over the years, many Brazilian companies have become more competitive and innovative in most segments. Procurement and purchasing have become very sophisticated, along with the rise of cost and pricing specialists. Innovative sales promotions and services are backed by customer surveys and trend analysis and help enhance the typical Brazilian shopping experience.

Examples include in-store wine cellars and extended services, from in-store beauty and gastronomy consultants to food and photo printing kiosks, or extended warranties to mobile recharges and flash promotions at cash registers.

Brazil is also probably the most advanced and demanding country in Latin America, in terms of innovative and creative advertising campaigns, and has been leading in this area for at least two decades. Brazilian agencies are constantly winning international awards for their creative advertisements for consumer brands.

Besides creating great advertisements, some social media groups are now being monitored by larger retailers, who are also “twitting” their promotions to an increasingly larger group of connected consumers. Price differentiators are no longer the sole tool to attract and retain a client that demands good service, variety, and good pricing “” all this to be reported in some sort of forum or online group afterwards.

The intense degree of competitiveness is also expressed in advertising campaigns where some companies appear to be edging ever closer to the limits allowed by legislation.

When traditional tools seem to be exhausting their power, innovation will determine success or failure. To excel in the future, consumer and retail companies in Brazil should dedicate time to understanding their constantly changing groups of customers in a constantly changing environment.

Six trends that will shape the market

How companies fare in the future will be determined by how well they capitalize on six important market trends that will shape the consumer and retail industry. Here are some predictions about where the market will be heading.

1. Continued consolidation ”
Many local consumer and retail companies have been turning to mergers and acquisitions (M&A) in order to capture economies of scale, fight off domestic and foreign competition as well as secure leadership positions within their segments. Several have become multibillion-dollar market heavyweights in the last 12 months alone.

With companies like Unilever reporting Brazil as their second largest market; making up 21% of global sales and contributing US$6 billion per year to the fast moving consumer goods (FMCG) company; international consumer and retail players are increasingly finding Brazil attractive.

Indeed, Brazil will remain one of the top M&A destinations within the global consumer and retail landscape for several important reasons:

Latin American hub ”
Due to its geographic position, level of industrialization and developed services industry, Brazil is considered a hub to Latin America. Argentina is the second most important destination of Brazilian exports after the US, while Chile, Colombia and Mexico are located just around the corner, so to speak.

Base for manufacturing
“FMCG products such as personal hygiene goods, consumer electronics such as mobile handsets and domestic appliances, as well as processed foods such as potato chips to frozen vegetables, are manufactured in Brazil and shipped to neighboring countries.

Robust economic growth
“Sound economic development as well as two long-awaited events; the 2014 World Cup in Brazil and the 2016 Olympic Games in Rio de Janeiro; are certain to boost the infrastructure, telecommunications, retail and services sectors, among others. GIA estimates that an estimated 2 to 3 million new jobs will be created in Brazil over the next six years.

Large domestic market
“One important consequence of the recent growth in Brazilian economy has been the emergence of the “C SES level”, represented by over 40% of the population that is steadily migrating from poverty levels into consumer levels. In addition to this, the sheer size of Brazil”s entire 190 million population cannot be ignored.

Prediction: Brazil will reduce its dependence on foreign investment, as local companies continue to grow, consolidate and benefit directly benefit from a stronger internal market.
”
2. Impact of social media trends
“E-commerce in Brazil has been growing at over 30% per year since 2000, reaching close to US$ 5 billion in 2009 “” even if broadband, at just slightly less than six percent, is not yet a reality for most people. Brazil also has one of the most well developed online banking systems in the world.

In addition, the country occupies leading positions in terms of number of Internet users (63 million or 35% of the population) and there is ample space for further growth. The time they spend surfing the Web and on social media websites such as Orkut, MSN, and the recently discovered Facebook is phenomenal. At 48h 26min per month, Brazilians spend more time web surfing than their peers in the US (42h 19min) and the UK (36h 30min), based on July 2009 estimates.

Such high Internet usage and participation in social media impacts the way companies sell to and communicate with the market, as consumers compare products, share experiences with peers and, more importantly, participate in the creation of products and even management of companies. Innovative companies are keeping blogs and Twitter accounts to listen to their customers voice their opinions on store layouts, product development and even competing products.

Prediction: The development of certain retail segments such as hypermarkets and even the automobile industry may see radical changes, as consumption migrates from the physical to the online environment.
”
3. The potential of the “unbanked”
“The banking industry saw an important chapter in 2009, when second tier Ita acquired Brazil”s third largest bank, Unibanco, to become the country”s largest bank. It usurped the position of market leader, Bradesco, a position it had held for close to 50 years.

Both groups now plan on targeting the 49% of the population who are “unbanked”, either through new branches to be opened in remote areas of the country, or through partnerships with popular retail chains, who typically sell on credit and are thus already playing the role of a bank. (The “unbanked” are those who do not have any bank accounts, and thus have no access to other financial services such as loans and insurances.)

Prediction: Consumer and retail segments in Brazil will benefit when banks increase their reach through retail stores. This is a trend already in place.
”
4. Greater credit card penetration
“Brazilians have been more inclined to pay with cash, which is typically drawn from automated teller machines (ATMs) only once or twice a month. Credit in Brazil accounts for nearly 40% of gross domestic product, far behind the 70% average of other emerging countries. Over 50% of the population does not have a credit card.

Banks and retail chains are addressing this gap. Bradesco, in partnership with Banco do Brasil, will be launching a credit card in August 2010 that targets lower SES level consumers. Most retail stores offer their private label cards, especially to those people who have little or no access to bank credit.

Prediction: Consumption trends, especially those relying on online transactions, will change, as more and more people become accustomed to using credit.
”
5. Emphasis on being eco-friendly
“Recent panels presented in the World Economic Forum in Davos showed that Brazilian consumers are more demanding than their European counterparts in their concerns about the environment and how products are manufactured or disposed of.

Companies that fail to respect at least the basic environmental rules in the region are at risk of being rejected by a good percentage of local customers. The trend can already be observed in some supermarkets which have started selling eco-friendly products, diminishing the use of plastic bags and providing recycling collection centers.

Prediction: Consumer and retail companies will begin to change their product formulas and possibly even eliminate some product packaging. Examples include the cardboard boxes that come with toothpaste tubes or any excess plastic packaging from a variety of products.
”
6. An aging population
“Store sizes in Brazil have been shrinking, partly due to the aging population, as older shoppers prefer not to carry heavy shopping bags home. Catering to an aging population is not a fad. Life expectancy in Brazil increased from 69.5 years in 1998 to 72.7 years in 2008.

Prediction: Companies will need to develop tools and methodologies to understand this groups needs in order to tap this market successfully. This demographic change also calls for tailored and profitable products and services, such as the tourism industry, industrialized food companies and gym centers.”

With the ground paved for rapid growth in the retail segment in Brazil, consumer and retail companies need to beware of sudden changes that can occur in emerging markets. The entrance of a new player, a merger or an acquisition for example, can change the competitive scenario quite drastically. Demographic and cultural changes can also have far reaching implications.

As competition becomes ever more intense, companies will need to become more concerned with segmenting, positioning and promoting their products and services accurately. All this can only be achieved by close listening to and monitoring the markets they are in.